Free! Second Wednesday Webinars
Every month guest speakers, program authors, or Dibble staff bring you insight on timely topics related to teen/young adult romantic relationship issues, research, and programs.
March 8, 2017
Getting Them Through the Door and Then Return:
Creative Strategies for Reaching and Engaging Latino Participants
Effective outreach and retention practices are an important element to the success of youth programs. However, organizations may be challenged in effectively reaching out to and engaging Latino and immigrant youth. These populations often require a tailored approach. In this webinar service providers will learn how to create innovative communication strategies to better recruit and retain Latino and immigrant youth.
At the conclusion of this webinar, attendees will:
- Learn how to tailor their communications strategies to the needs and preferences of Latino and immigrant youth;
- Know how to create a strategic plan with a clear series of steps: getting to know their audience, setting objectives, messaging, outreach strategy, and tactical execution;
- Understand retention tactics and participant engagement for Latino and immigrant youth;
- Understand “real-time monitoring,” and how to effectively apply the practice to improve participant outreach and retention.
Presenter: Selma Caal, PhD, Research Scientist, Child Trends
Who should attend: Youth-serving program staff and administrators working with Latino and immigrant youth; researchers working on issues related to Latino and immigrant youth, policy makers, funders, grant managers and writers interested in serving Latino and immigrant youth.
When: Wednesday, March 8, 4:00 pm Eastern/
1:00 pm Pacific
Duration: 60 minutes